In the last decade, the world has shown a paradigm shift from analog to digital. So the importance of digital marketing works not only in favor of marketers and businesses, it is beneficial for the consumers as well.
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The conversion rate is Higher: The corporate using online marketing is able to measure the conversion rate through real-time using a simple method. That is identifying the percentage of viewers who get converted into leads and subscribers. SEO, Social media marketing and Affiliation marketing are methods that have a high conversion rate in the market.
Digital marketing is Cost-Effective A small business needs to save up on its resources before it finally goes into the green zone and starts making profits. Digital marketing gives you the scope to reach out to many customers at the same time and that too within your budget. You can plan your marketing strategy such that you only use modes that lie in your budget. Up to 40% of leads claimed getting considerable savings by using digital marketing methods of promotion for their services.
In Bound Marketing
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